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Since diving into the world of being a hybrid writer (one who publishes through traditional publishing and self-publishes), I have learned a ton of stuff about the business.  Most of it through mistakes. Many mistakes.

First, I realized I needed to give my publishing company a name. That came pretty quickly. I’ve run this blog for over a decade and it’s always been called Feeding Change. It’s a name that, for me, captures the spirit of what I’m trying to do with my writing.

So, it was a natural fit to call my publishing company Feeding Change Media.

The Media bit at the end gives me room to do other things than just books.

Now, all that was missing was a logo for this little venture. For that, I turned to my pal and amazing illustrator Mike Deas. His art has always captured the playfulness of my writing without treading into that area of cutesy-kidness.

I gave Mike a quick brief about what I wanted and he created this:

FCM_Logo_Text_ColorSolid-1000w-2

I couldn’t be happier with it. There are many other versions, black and white, no text, etc.

I  love the playfulness of the robot eating the book (that’s the feeding bit, get it? 😉

I can’t wait to see this on the spine of Ganked in a few weeks and on all the current Tech Tales and other releases coming soon from Feeding Change Media.

Making that happen is the next learning curve for me in this new world of being a hybrid author.